A Very Special Friendsgiving
HoneyBaked Ham
ADDYs - SILVER
Friendsgiving has become a mainstream “holiday”, but it lacks the trappings and rituals that other holidays own. To help HoneyBaked Ham own the holiday and to help friends everywhere get into the true holiday spirit, we wrote, recorded, and produced a series of 4 songs (one of which proved to be too hot for the internet to handle), and brought Bachelor sensation John Paul Jones into the studio to add his silky vocals to the tracks. The result was more than 600 million earned impressions, a Good Morning America shoutout and millions of happy Friendsgiving-goers.